April 2010 Entries

Restricted vs. Unrestricted

By Tim Dykes www.omniproconsulting.com   Imagine the day you receive a $1 million gift. Then imagine that you see that gift used to impact the healthcare of more than 10,000 patients per year. That day happened for me when I was working for one of the largest healthcare organizations in Kansas City in 2008.This unrestricted gift was immediately put to good use, helping purchase a cutting-edge CT scanner that exposed the patient to minimal radiation.  At the time, it was the only such scanner in the country.    If the donor were to have restricted this gift, the law would have required the...

Different Strategies... Many Baskets

By Tim Dykes www.omniproconsulting.com   What kind of fundraising strategies are you implementing in your organization?   In the 2008 election, President Barack Obama raised $122 Million through the power of online social networks.  It was a quick and easy way to capture millions of dollars from donors who individually gave less than $100. No doubt your organization and organizations you’re associated with solicit funds in multiple ways.   Various approaches to fundraising that might include grassroots efforts like street-side bucket/boot brigades, highly organized telethons and personal meetings might be one approach.  With the emergence of social media (Facebook, Flickr, Twitter, blogging), many organizations are incorporating...

Dating and Marriage: Fundraising Similarities.

By Tim Dykes www.omniproconsulting.com   Are you building a stronger relationship with your prospective donors?   During the past 19 years, I’ve had the opportunity to work as a professional fundraiser in radio, a parachurch organization, healthcare, higher education and a museum.  Every organization had a different mission, yet the fundraising strategies were very similar.  No matter what organization I worked with, the most similar aspect of building a comprehensive fundraising program was the ongoing task of strengthening relationships with people.    Fundraising is much like the phases in dating, engagement and marriage.  These relationships are not built overnight but given time, they advance to...

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