In order to maintain fundraising, nonprofits need to be continually learning. In this post, we want to help you review some important topics.
Through our blog’s history, there have been a variety of posts that people have found to be the most helpful so we want to give you the chance to review, refresh, and re-learn.
1) Online giving—With this growing sector, you need to understand some of the basic statistics and background. We wrote a post titled Statistics on Online Giving: “Convio, Sea Change Strategies, and Edge Research just released the results of their national research study on the trends of online giving. The study surveyed more than 3,000 donors from 23 major nonprofit organizations to determine…” Click here to finish reading.
2) Recovering lapsed donors—In a down economy, relationships become even more important. Nonprofits often struggle with the actual steps to then take though. This post will give you some basics in how to write letters to recover donors who have stopped giving: “A lapsed donor can be defined as a donor who has not made a contribution to your organization with in the last 1-3 years, while those who haven’t contributed in 3 years can be classified as former donors. There is value in pursuing lapsed donors because…” Click here to finish reading.
3) Connecting with current donors—This short post will give you insight into ways to strengthen relationships with your current donors: “It is a crucial time to consider how to truly connect with your donors. However, you can set your worries aside. By simply…” Click here to finish reading.
4) Writing year end appeal letters—Christmas is in 6 months and 10 days!! It is already time to start planning for year-end giving. Charities are going to feel the pinch this year. However, there still are things you can do to maximize the effectiveness of your requests. This post will give you 10 simple steps to a great letter: “A year end appeal letter? Many ministries don't do them despite the fact that the wise ministry recognizes that 30-50% of an organization's funding may come in the month of December. So suffice it to say, it is wise…” Click here to finish reading.
5) Our blog is not the only place where you can read more of our writing!—Be sure to visit our website www.christianfoundationgrants.com where we update our articles frequently. Want to learn how to use social media? You will find many articles on this topic. Have questions about email marketing, the latest giving statistics, or policies for charities? You will find answers to all these questions right here!
6) Above all, keep optimistic—It is so easy to become weighed down in the burdens of life. Take a break and smile. We have been blessed by all the views and emails from our blog we wrote at the start of the year. If you are ready to take a break from life and just smile, read this life-changing article by clicking here.
This is just a brief overview of some of the important topics we cover! Be sure to click on the orange XML button on the side of our blog in order to receive notices each time we update. We have also enabled comments on our blog so if you have questions or additional thoughts you are now free to post.
As always, let us know if you have questions. We hope you are enjoying hearing about what is going on at Christian Foundation Grants. Send us an email at info@christianfoundationgrants.com with your feedback
-- Jessica High is a Research Assistant at Christian Foundation Grants (www.christianfoundationgrants.com) which is a subscription database of foundations that provide grants to faith based organizations. iDonate.com is a website (www.iDonate.com) that allows ministries to receive non cash gifts online